CREATIVE BRIEF:
Create a logo and brand guidelines for a new architecture & properties company in New Jersey.
CHALLENGE:
My client did not know what she wanted. She didn’t have a mission statement or even a direction for her new company’s vision.Β
OUTCOME:
I crafted a creative design brief/questionnaire that helped her through the process. We spent almost 2 hours on a video call, talking through ideas and directions. Afterward, we both had a very clear direction for this branding. Being able to talk things through to get a better understanding from my clients is so accomplishing!
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