CREATIVE BRIEF:
Create a logo for a new brewery that will also be used at a product logo – with color variations for each beer variety.
CHALLENGE:
The owner and my client wanted this logo to represent all of the branches of the United States Military. His mission was to create a product for the troops by donating proceeds to charities that benefit veterans.
OUTCOME:
Combining many elements from the catalog of variations I created in the sketch phase of the project help my client fall in love with this concept. We stuck to a red, white and blue theme to keep with the US Military theme – but also created one color version with each of the branches main color represented.
