CREATIVE BRIEF:Β
Create a new InDesign template for a smaller report to be utilized as a lead generation eBook download.
CHALLENGE:
Staying within brand visual guidelines, but also making the content feel modern.
Β
OUTCOME:
I took the existing Report Template (that I had also created) – added more color and created a dramatic cover. This way the new template would still look like it belonged in the visual brand family.
